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Cookies Policy

How Business-Be uses cookies and similar tracking technologies on our platform.
Last updated: 25 May 2026

What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They are widely used to make websites function efficiently, remember your preferences, and provide information to website operators. Business-Be uses cookies and similar technologies (such as local storage and web beacons) to improve your experience on our platform.

Types of Cookies We Use

Essential Cookies (Always Active)

These cookies are strictly necessary for the Business-Be platform to function. They enable core features such as secure login, session management, bet slip functionality, and access to members-only areas. Without these cookies, the services you have requested cannot be provided. These cookies cannot be disabled.

  • session_id — Maintains your login session. Expires at browser close.
  • csrf_token — Protects against cross-site request forgery. Session duration.
  • age_verified — Records your age verification consent. Session duration.
  • geo_check — Confirms your Australian location to satisfy licensing requirements. 1 hour.

Analytics Cookies (Optional)

We use Google Analytics 4 to understand how users interact with our website — which pages are visited most, how long users stay, and how they navigate between sections. All analytics data is anonymised; we do not share identifiable data with Google. Analytics cookies are retained for up to 13 months.

  • _ga — Distinguishes unique users. 2 years.
  • _ga_[ID] — Persists session state. 2 years.
  • _gid — Distinguishes users over 24 hours. 24 hours.

Marketing Cookies (Optional)

With your consent, we use marketing cookies to show you relevant promotions on Business-Be and, via our advertising partners, on other websites you visit. We work with partners including Google Ads and Meta Pixel. Marketing cookies are retained for between 90 and 365 days.

  • _fbp — Meta Pixel for conversion tracking. 90 days.
  • _gcl_au — Google Ads conversion cookie. 90 days.

Functional Cookies (Optional)

Functional cookies remember your preferences to provide a more personalised experience — for example, your preferred sport, currency, and notification settings.

  • bb_sport_pref — Remembered sport preference. 30 days.
  • bb_theme — Interface display preferences. 365 days.

Third-Party Providers

Some cookies are set by third parties on our behalf. You can review each provider's privacy practices at the following links:

  • Google Analytics — Privacy Policy
  • Meta (Facebook) — Privacy Policy
  • Stripe (Payments) — Privacy Policy

Do Not Track

Some browsers include a "Do Not Track" (DNT) feature. Business-Be does not currently respond to DNT signals, as there is no established industry standard for how to interpret them. You can manage your cookie preferences through our cookie settings panel instead.

Managing Your Cookie Preferences

You can manage or withdraw your consent to optional cookies at any time via the "Manage Preferences" option in our cookie banner or in your account settings under Privacy Controls. You can also manage cookies through your browser settings:

  • Chrome: Settings → Privacy and Security → Cookies
  • Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Edge: Settings → Cookies and Site Permissions

Please note that disabling essential cookies will prevent Business-Be from functioning correctly. Disabling analytics or marketing cookies will not affect your ability to use our services but may result in less relevant promotions being displayed.

Changes to This Policy

We may update this Cookies Policy from time to time to reflect changes in technology or regulation. We will notify you of significant changes via a prominent notice on our platform. Continued use of the platform after such notice constitutes acceptance of the updated policy.

Contact

Cookie and privacy queries: [email protected]

Support

Help

Contact

Responsible Gambling

Gambling Assist

Betstop — www.betstop.gov.au

Company

About Us

Codes of Practice

Privacy Policy

Terms and Conditions

Cookies Policy

Approved Wagering Partner

Racing NSW NRL Football Australia AFL Rugby AU Racing QLD The Races Thoroughbred Park Tasracing Racing Victoria Racing and Wagering WA
Must Be 18+ All bets are accepted on behalf of Business-Be Pty Ltd, a licensed bookmaker of Racing NSW. Business-Be's gambling operations are governed by its Responsible Gambling Code of Conduct. Gamble Responsibly. Think! About your choices. Call Gamblers Help on 1800 858 858 or visit gamblinghelp.nsw.gov.au. Don't chase your losses. Walk away.

CHANCES ARE YOU'RE ABOUT TO LOSE. SET A DEPOSIT LIMIT.

For free and confidential support call 1800 858 858 or visit gamblinghelponline.org.au

You can self-exclude from all legal online and phone wagering throughout Australia via Betstop — the National Self-Exclusion Register. Visit BetStop at: www.betstop.gov.au

BetStop
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Cookie Preferences
Manage which cookies Business-Be uses.

Essential Cookies

Required for the site to function. Cannot be disabled.

Analytics Cookies

Help us understand how visitors interact with our site.

Marketing Cookies

Used to personalise ads and promotions relevant to you.